Branding guidelines

Hello dear Guidify friend! We are super stoked you have found this section and are actually interested in our branding guidelines for whatever reason. It's awesome!

Because we are all about the community we have decided to make our brand yours and share it with all our friends and fellow riders. That is why everybody can use (but not abuse) our Guidify logo anywhere they please. The goal of this stunt is to build a community that shares the same values like freedom, equality, open mindedness, progress etc. Also check our packaging and design section here.

↓ Download branding guidelines & assets (pdf)

Our logo

Dark slim logo

Use whenever possible and on lighter backgrounds. Use horizontal or vertical lockup or the glyph.

Square logo

Use on lighter backgrounds. Do not use this logo inverted on darker backgrounds. Use horizontal or vertical lockup or the glyph.

Light slim logo

Use on darker backgrounds. Use this only on darker backgrounds. Use horizontal or vertical lockup or the glyph.


  • Please DO NOT use our square logo inverted on darker backgrounds. Use the light slim logo instead!
  • Please do not edit, change, distort or reconfigure our logo (beyond recognition). We kinda like it the way it is:) If you have an idea or a suggestion however, we'll be totally interested to hear about it.
  • Please don't use shadows and/or gradients. We like to keep it clean and simple!

Safety spacing

Maintain clear space around the logo to protect the logo from distracting graphics or typography. Measure clear space by the height of the “G” in Guidify for vertical space, and the width of the ”G” for horizontal.

How to use our brand materials

In general

Logos and other brand materials are always available for anyone to download. When using our logo please try to follow our guidelines and recommendations. Please do not use our name, logos, and other brand materials in ways that may be offending, confusing, misleading, or suggest our sponsorship, endorsement, or affiliation. Please try not to change our logo or color palettes. If you have a better suggestion on how our logo should look, please do not hesitate to drop us a line! We are always looking for new and better ways to connect with our community!

Advertising, promotional, and sales materials

Even though we encourage you to use our logo as much as possible, please don't use our name as a part of your company or service name, website name, trade name, or product name and please don’t incorporate our logo into yours.


Please do print our logo and other brand materials as much as possible:) If you need any help or have a question regarding our brand identity, please do not hesitate to contact us.

Terms & conditions

By using Guidify brand materials, you agree to our Terms, these Guidify branding guidelines, and all rules, policies and other administrative and bureaucratic stuff that comes with it. You also acknowledge that Guidify is still the sole owner of the Guidify trademarks, promise not to interfere with Guidify's rights in them, and acknowledge that goodwill derived from their use accrues only to Guidify . We may review the use of the branding materials at any time and reserves the right to terminate or modify any, though it is very unlikely;)